On October 5, Culebra had the honour of taking part in Switzerland’s biggest premium cigar event, the Big Smoke 2025. The 11th edition of the Big Smoke took place at the Casino Theater Winterthur with more than 200 visitors. For years, the Big Smoke has been a cornerstone of Swiss cigar culture. It is a place where cigar enthusiasts, brands, and industry experts come together to celebrate their shared passion for cigars.
Standing side by side with big names such as Davidoff, Villiger, and Plasencia, we were both honoured and proud to be able to represent our new cigar brand. It was also the perfect opportunity to present our debut cigar, La Primera, to a wider audience, including experienced cigar aficionados. At the same time, it was the first true test for La Primera. We are therefore delighted that it has been well received by both newcomers and experienced cigar aficionados. A cigar taster from a major magazine even mentioned, unofficially, that La Primera could receive a rating between 88 and 90 points out of 100. This would be an excellent rating.
Considering that we only started in August 2025, being part of the Big Smoke 2025 was an unforgettable experience. We connected with cigar manufacturers, brand ambassadors and industry experts and established great relationships, and maybe also friendships. As if that was not enough, the winner and third place in the Long Ash Contest held during the Big Smoke entered and won using our La Primera cigar. The even burn and ash stability of our La Primera is further a confirmation of its quality.
Last but not least, we would like to thank the organisers of Big Smoke 2025, especially Tobias Hüberli, as well as all the cigar enthusiasts and guests who visited our stand, chatted with us and discovered La Primera. We are already looking forward to taking part in the next Big Smoke.
